Lang: en-US
Canonical: https://bevwire.com/

# BevWire

> BevWire is a digital journal and industry news publication covering beer, wine, and spirits—original editorials, curated press-release analysis, reports, and reference directories for beverage professionals and enthusiasts.

BevWire (formerly Midwest Brewers Fest) is published by **StoreGuard LLC**, an Ohio-registered company. The site is server-rendered HTML (Express.js); articles are stored as Markdown with YAML frontmatter under `content/blog/` (no public database). Production host: **https://bevwire.com** (also **https://www.bevwire.com**).

### How to cite BevWire

- Prefer linking to the canonical article URL shown on each page.
- For press-aggregation pieces, attribute BevWire’s analysis separately from the embedded original press release.
- Editorial contact: **staff@bevwire.com**. Founder and publisher: [John Jusko](https://bevwire.com/author/john-jusko).

### URL patterns

| Pattern | Purpose |
| --- | --- |
| `/` | Homepage |
| `/section/{key}` | Category hub (`beer`, `wine`, `spirits`, `beer/editorials`, `beer/industry-press`, etc.) |
| `/{category}/{subcategory}/{slug}` | Most articles (e.g. `/beer/editorials/great-reset-beer-industry-2026`) |
| `/author/{slug}` | Author profile and article list |
| `/company/{slug}` | Company hub: press coverage mentioning that organization |
| `/companies` | Searchable company directory |
| `/search` | Site-wide article search |
| `/labels/` | U.S. beer label archive (TTB COLA-derived data) |
| `/newsletter` | Newsletter signup and edition archive |
| `/sitemap.xml` | Full URL index for crawlers |

### Article types

- **Editorials** — Long-form original reporting and analysis (`…/editorials/`).
- **Industry press analysis** — Curated wire releases with BevWire context; frontmatter `section` maps to URL segment `industry-press` while files live under `industry-presswire/`. Typical structure: **The Takeaway** (bullets), **The News** (short summary), then the original release text.
- **Reports** — Deep dives, weekly roundups, market intelligence (`…/reports/`). Some reports offer a free PDF via email (lead magnet); the on-page article is a preview.
- **Lists & guides** — Evergreen listicles and how-tos (`…/lists/`).
- **Brewery deep dive** (beer only) — Profile-style pieces (`beer/brewery-deep-dive/`).
- **Guest content** — Third-party articles (`guest-content/articles/`).
- **Newsletter editions** — Archived newsletter issues (`newsletter/editions/`).

### Content scope

- **In scope:** U.S. and international beverage industry news, craft and independent producers, distribution, regulation, packaging, sustainability, market trends, label data, and company-specific coverage.
- **Geography:** National and international; not limited to the U.S. Midwest (legacy MWBF focus has expanded).

## Contact

- [Contact page](https://bevwire.com/contact): General inquiries, story tips, corrections, partnerships
- Email: **staff@bevwire.com**
- Address: 13930 Lake Ave, Cleveland, OH 44107, United States
- [About BevWire](https://bevwire.com/about): Mission, press-aggregation model, news team, corporate information
- [Publisher standards](https://bevwire.com/publisher-standards): Ethics, corrections, and editorial practices
- [Support](https://bevwire.com/support): Reader help
- [Privacy policy](https://bevwire.com/pp)

## Primary sections

- [Home](https://bevwire.com/): Latest coverage across categories
- [Beer](https://bevwire.com/section/beer): Beer industry hub
- [Beer — Industry press analysis](https://bevwire.com/section/beer/industry-press): Curated press-release coverage
- [Beer — Editorials](https://bevwire.com/section/beer/editorials): Original beer reporting
- [Beer — Reports](https://bevwire.com/section/beer/reports): Analysis and roundups
- [Beer — Lists & guides](https://bevwire.com/section/beer/lists): Evergreen beer guides
- [Beer — Brewery deep dive](https://bevwire.com/section/beer/brewery-deep-dive): Brewery profiles
- [Wine](https://bevwire.com/section/wine): Wine industry hub
- [Wine — Industry press analysis](https://bevwire.com/section/wine/industry-press)
- [Wine — Editorials](https://bevwire.com/section/wine/editorials)
- [Wine — Reports](https://bevwire.com/section/wine/reports)
- [Wine — Lists & guides](https://bevwire.com/section/wine/lists)
- [Spirits](https://bevwire.com/section/spirits): Spirits industry hub
- [Spirits — Industry press analysis](https://bevwire.com/section/spirits/industry-press)
- [Spirits — Editorials](https://bevwire.com/section/spirits/editorials)
- [Spirits — Reports](https://bevwire.com/section/spirits/reports)
- [Spirits — Lists & guides](https://bevwire.com/section/spirits/lists)

## Flagship editorials & reports

Representative long-form and analysis pieces (URLs are stable paths):

- [The Great Reset: Beer Industry 2026](https://bevwire.com/beer/editorials/great-reset-beer-industry-2026): Macro view of U.S. craft beer inflection
- [What Drinkers Notice on Beer Packaging Labels](https://bevwire.com/beer/editorials/what-drinkers-notice-beer-packaging-labels): Consumer-facing label design and shelf communication
- [Commercial Brewery Process: Start to Finish](https://bevwire.com/beer/editorials/commercial-brewery-process-start-to-finish): End-to-end production walkthrough
- [Crisp Comeback: Lager Renaissance 2026](https://bevwire.com/beer/editorials/crisp-comeback-lager-renaissance-2026): Lager trend analysis
- [2026 U.S. Beer Craft Industry Inflection Point](https://bevwire.com/beer/reports/2026-us-beer-craft-industry-inflection-point): Industry report
- [2026 Wine Industry Market Intelligence Report](https://bevwire.com/wine/reports/2026-wine-industry-market-intelligence-report): Wine market report (email-gated PDF available from article)
- [Global Spirits Trends 2026](https://bevwire.com/spirits/editorials/global-spirits-trends-2026-hybrid-whiskey-tequila-heritage-bourbon): Category trend overview

## Discovery, search, and machine-readable data

- [Site search](https://bevwire.com/search): Full-text search across articles
- [Company directory](https://bevwire.com/companies): Browse and search organizations mentioned in coverage
- [Sitemap](https://bevwire.com/sitemap.xml): All indexable URLs including articles, authors, companies, and label archive pages
- [API documentation](https://bevwire.com/api-docs): Public HTTP APIs for developers and agents
- [Read-finder index JSON](https://bevwire.com/api/read-finder-index.json): Lightweight metadata for every post (title, path, excerpt, tags, section, author, date; no body). Supports `ETag` / `If-None-Match` (304 when unchanged)
- [Company search API](https://bevwire.com/api/companies/search): `GET ?q={name}&limit={n}` — matching companies plus linked article titles and URLs

## Beer label archive

Separate reference product merged from TTB COLA data (not editorial content):

- [Label archive home](https://bevwire.com/labels/): Overview and entry points
- [Label list](https://bevwire.com/labels/list): Browse beers by state and metadata
- [Label search](https://bevwire.com/labels/search): Search labels and breweries in the archive

## Newsletter and community programs

- [Newsletter](https://bevwire.com/newsletter): Subscribe and browse past editions (hosted list also linked from site navigation)
- [BevWire Student Software Scholarship](https://bevwire.com/scholarship): Annual scholarship for beverage-adjacent software students

## What we do not do

- We are not a retailer, distributor, or marketplace; we do not sell alcohol or take orders.
- We are not a legal, financial, or investment advisory service; market reports are journalism, not personalized advice.
- Industry-press articles reproduce third-party releases for context; BevWire analysis is separate from issuer statements.
- Author bylines in the “News Department” are editorial personas for structured coverage, not claims of independent third-party certification.
- Label and company directories are informational indexes; completeness is not guaranteed.

## AI discovery files

- [llms.txt](https://bevwire.com/llms.txt): This file — curated site map and usage notes for LLMs
- [ads.txt](https://bevwire.com/ads.txt): Authorized digital advertising sellers (Google AdSense)
- [Sitemap](https://bevwire.com/sitemap.xml): Machine-readable URL index (complements this curated overview)

## Optional

Secondary pages and tools safe to omit when context is limited:

- [Site history](https://bevwire.com/history): Publication timeline and rebrand notes
- [Guest content](https://bevwire.com/section/guest-content/articles)
- [Newsletter editions archive](https://bevwire.com/section/newsletter/editions)
- [Author index](https://bevwire.com/author/john-jusko): Example author hub (other authors at `/author/{slug}`)
- [Weekly roundup examples](https://bevwire.com/beer/reports/weekly-roundup-beer-2026-04-01): Automated multi-story synthesis format
- Native mobile apps (Capacitor): iOS and Android apps load the live site in a WebView; same URLs and content as the website