El Jimador Grapefruit Paloma by Brown-Forman Beverages - beer label

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El Jimador Grapefruit Paloma

Name: El Jimador Grapefruit Paloma
Brand: Brown-Forman Beverages
Availability: OutOfStock
Rating: 3.3 (48 reviews)

Brown-Forman Beverages

Rating

3.3 ★ (48 ratings)

State

Tennessee

Applicant

BLUES CITY BREWERY, LLC 5151 E RAINES RD MEMPHIS TN 38118 BROWN-FORMAN BEVERAGES (Used on label)

Date Issued

2023-06-23

About this beer

El Jimador Grapefruit Paloma is a premium malt beverage with natural flavors, weighing in at 5.9% alcohol by volume and presented in a 16 fluid ounce can. It’s made with real agave nectar and features a prominent grapefruit flavor profile, clearly indicated on the packaging. The label explicitly states that the beverage is a malt beverage and does not contain distilled spirits. Produced in Memphis, TN, it’s a product of Brown-Forman Beverages. The can's design is striking, dominated by a large, stylized image of an agave plant with the “El Jimador” logo prominently displayed in a flowing script above it, all set against a vibrant pink background.

The text on the can is repeated across its surface, emphasizing the grapefruit and agave components while also including standard alcoholic beverage warnings. This is a malt beverage intended for those seeking a refreshing, grapefruit-forward experience reminiscent of the popular tequila-based cocktail. Responsible consumption messaging is also visibly present.