Goodbye Pluto by Pure Project - beer label

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Goodbye Pluto

Name: Goodbye Pluto
Brand: Pure Project
Availability: OutOfStock
Rating: 4.0 (36 reviews)

Pure Project

Rating

4.0 ★ (36 ratings)

State

California

Applicant

Pure Project, LLC 9030 KENAMAR DR STE 308 San Diego CA 92121

Date Issued

2018-09-01

About this beer

Goodbye Pluto is an India Pale Ale boasting an ABV of 7.1%. Brewed and canned in San Diego, California by Pure Project, this beer emphasizes quality ingredients and attention to detail “from grain to glass.” The flavor profile is described as embracing the murk, suggesting a hazy IPA with potentially juicy or tropical fruit notes, although specific hop varieties aren’t listed. The label features a dark blue and purple cosmic background with a central circular emblem containing a wheat stalk illustration, hinting at the beer’s base ingredient, and the brewery’s commitment to natural brewing.

Packaged in a 16 fl oz can, the label also includes a warning regarding the risks of alcohol consumption and a reminder to store the beer cold and drink it as close to the date on the bottom as possible for optimal flavor. The brewery identifies itself as being “for the planet” and the label contains recycling information.