Sconnnie Ale by Wisconsin Dells Brewing Co. - beer label

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Sconnnie Ale

Name: Sconnnie Ale
Brand: Wisconsin Dells Brewing Co.
Availability: OutOfStock
Rating: 3.8 (28 reviews)

Wisconsin Dells Brewing Co.

Rating

3.8 ★ (28 ratings)

State

Wisconsin

Applicant

Moosejaw Pizza & Dells Brewing Co., Avazzi Brewing Co, LLC 110 WISCONSIN DELLS PKWY S Wisconsin Dells WI 53965 WISCONSIN DELLS BREWING CO. (Used on label)

Date Issued

2026-05-06

About this beer

Sconnnie Ale, brewed by Wisconsin Dells Brewing Co., is a classic American Lager coming in at 4.3% ABV. The beer is straightforward and crisp, delivering a clean malt profile with subtle hop character. It's brewed with a blend of barley malt and hops, aiming to embody the “Wisconsin Lifestyle,” as prominently featured on the can. The label evokes a rustic, vintage aesthetic, prominently displaying the word “SCONNIE” in large, bold lettering against a red background, paired with whimsical illustrations of Wisconsin icons – a badger, a fish, wheat stalks, a cow, and the state outline – alongside the year “1848.”

The can’s design repeatedly emphasizes celebrating the Wisconsin lifestyle, making it a clear homage to the state's heritage. As a light and easy-drinking lager, Sconnnie Ale aims to be a broadly appealing beer that’s refreshingly uncomplicated, aligning with a simple, convivial celebration of the state it represents.