The News
ZAKUSKA Vodka has launched the Freezer Martini, a pre-blended martini made with their award-winning unfiltered vodka, dry vermouth, and orange bitters. The product is designed to be stored in the freezer without freezing and serves 6-8 cocktails per bottle. It’s available nationwide from zakuskavodka.com and will soon hit shelves in California, Florida, Washington, and Nevada.
The Takeaway
- Freezer-Ready Convenience: ZAKUSKA Vodka's Freezer Martini is a pre-blended cocktail that lives in the freezer without freezing, making it easy for impromptu gatherings or last-minute parties. The product uses their unfiltered vodka as a base, which gives it a silky texture and crisp finish.
- Craft Quality at Home: By using ZAKUSKA’s signature vodka, which retains natural oils due to its unfiltered process, the Freezer Martini delivers a bar-quality experience without requiring mixing skills or equipment. This positions it as an accessible alternative for home bartenders looking for convenience without sacrificing flavor.
- Strategic Market Expansion: The product is launching nationwide and will soon be available in key states like California, Florida, Washington, and Nevada, signaling ZAKUSKA’s intent to grow its presence beyond New York and New Jersey. This move aligns with the growing demand for ready-to-pour cocktails that maintain craft quality.
Original Press Release
ZAKUSKA Vodka is thrilled to announce the launch of its Freezer Martini, a ready-to-pour, pre-blended martini designed to live in the freezer and deliver a flawlessly ice-cold cocktail at a moment's notice, using ZAKUSKA’s award-winning vodka as the base.
The Freezer Martini brings together three carefully chosen components: ZAKUSKA's signature unfiltered vodka, a bright and aromatic dry vermouth, and a precise measure of orange bitters. Many vodkas rely on heavy charcoal filtration in pursuit of neutrality, which can strip away natural oils that give a spirit body and texture. By using ZAKUSKA’s distinct base for the Freezer Martini, the outcome is a silky, crisp, ready-to-drink beverage.
At 28% ABV, the Freezer Martini is bottled at true cocktail strength—the same as a classically mixed martini. Formulated to be freezer-stable, it won't freeze and stays ready to pour. Available in a 750ml bottle, the Freezer Martini serves 6-8 cocktails—perfect for friends dropping by, dinner parties, or impromptu toasts.
The Freezer Martini by ZAKUSKA Vodka, as well as the flagship vodka, is available nationwide from zakuskavodka.com, and in NY and NJ, with product hitting the shelves in California, Florida, Washington, and Nevada soon.
Source: BevNET