Retail Expansion: X Hydration Debuts in Lunds & Byerlys
X Hydration is launching a premium aloe vera-powered water in Lunds & Byerlys next week, targeting active lifestyles with functional benefits and added vitamins.
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Modelo Especial is my default Mexican lager buy. Here's how it stacks against Corona Extra, Modelo Negra, Modelo Oro, and the canned Cheladas, plus when I'd skip each one.
X Hydration is launching a premium aloe vera-powered water in Lunds & Byerlys next week, targeting active lifestyles with functional benefits and added vitamins.
Mosaic Brewing Company pours house beer and guest taps from a 100-year-old West 7th Street building in Tremont, with a rooftop view over the river and a kitchen that treats the menu as part of the pint, not a sidebar.
Terrestrial Brewing made its name in Cleveland's Battery Park with lake-facing patios, dogs underfoot, and a founder-led brewing style that once put gummy worms in the same sentence as serious craft beer.
Leisure Hydration, a functional hydration brand, has closed its Series A funding round with support from major investors and partners, expanding into key retailers like Target and Whole Foods.
Masthead Brewing Co. runs a huge downtown taproom out of the old Bryant Building on Superior Avenue, pouring hazy IPAs and medal-winning lagers alongside wood-fired pizza in a space that still reads like the car dealership it was built to be in 1921.
Most answers came back to sound levels you can talk over, staff who seem glad you are there, and basics like food and cleanliness, with sharp splits on kids, dogs, and events.
Heineken 0.0 has named Serena Williams as its new global brand ambassador to promote padel, a social sport that connects people.
MUG Root Beer and George Kittle Mix Up MUG Brotein: The DIY Gainz Hack Built for “Gym Dawgs” - relevant news for the beverage industry.
Bunta Beer, a new non-alcoholic Indian craft beer, has launched in London to pair perfectly with Indian food.
Wave Kids is partnering with NASCAR driver Alli Owens for the 2026 ARCA Menards Series Event #4 at Talladega Superspeedway, featuring the brand's logo on Owens’ race car and exclusive behind-the-scenes content.
2 Towns Ciderhouse Brings Pacific Northwest Craft to Wisconsin - relevant news for the beverage industry.
Keg Logistics Joins International Keg Pooling Group - relevant news for the beverage industry.