The News
Altamar Brands announced the release of Lágrimas del Valle “La Mesa del Charco,” its first single estate tequila. The product is produced in collaboration with Tequila Cascahuin (NOM 1123) and Master Distiller Salvador “Chava” Rosales Trejo. The tequila is sourced from a field outside El Arenal, Jalisco, and represents the brand’s sixth harvest. The release occurred on April 28, 2026, in Corona del Mar, CA.
For U.S. buyers looking for a premium tequila that offers both terroir and a competitive price point, La Mesa del Charco arrives with two key differentiators: it is priced below the Q1 2026 average of $62.40 for single‑estate releases, and it employs a rare tahona‑crushing process that represents less than five percent of U.S. imports.
The brand’s first single-estate tequila comes from a field in El Arenal, Jalisco, distilled at Tequila Cascahuin (NOM 1123) under the guidance of master distiller Salvador “Chava” Rosales Trejo. Production blends a four‑day intermittent steam‑cooking cycle with 70 % roller‑crushed agave and 30 % tahona‑crushed fibers, followed by mixed fermentation in stainless steel and open‑air wooden tanks. The result is a 92‑proof (46 % ABV) spirit that carries the distinct flavor profile of its terroir.
Pricing sits at $54.99 for Plata and $59.99 for Reposado—roughly a 12 % discount compared to the average premium single‑estate price. This margin gives operators an entry point into the high‑margin segment while still supporting premium shelf placement and targeted promotion.
The tequila is available nationwide in the United States and online, with no exclusive or premises‑only restrictions. Distributors can add La Mesa del Charco to their regular wholesale orders without special licensing hurdles, and retailers can slot it into their premium lineups as a cost‑effective option that carries the brand’s unique production story.
By returning to Jalisco after a single‑ranch offering from Guanajuato, Lágrimas del Valle reinforces its focus on the dominant production region while maintaining terroir specificity. The sixth field harvest demonstrates the brand’s maturity and the scalability of its sourcing model, positioning La Mesa del Charco as a low‑risk, high‑potential addition for trade partners seeking to diversify their premium portfolios.
Original Press Release
Corona del Mar, CA (April 28, 2026) – Lágrimas del Valle, the award-winning tequila which celebrates “terroir,” has launched its newest vintage, “La Mesa del Charco.” The Plata and Reposado expressions represent the brand’s inaugural Single Estate Tequila and sixth field harvested. Every bottling carries a familiar profile but is distinctly unique in both flavor and aroma.
Lágrimas del Valle is produced in collaboration with Tequila Cascahuin (NOM 1123) and Master Distiller Salvador “Chava” Rosales Trejo. Their distilling tradition dates back three generations to 1904. Nestled in a valley just outside El Arenal, Jalisco – the heart of the “Valley” of Tequila, this field is owned and operated by the Rosales Family of Cascahuin – a true estate bottling that marks a step beyond our traditional partner-farmed “Ranchos.” The agave here grows in a wild aromatic landscape of Campanilla flowers, eucalyptus, and guamuchiles (Madras Thorn), imparting a character as unique as the valley itself.
For all Lágrimas expressions, the Rosales family begins by selecting the best Blue Weber Agave available – looking for ripeness, but also for signs of complexity of flavor. The agaves are then loaded into their small 12-16-ton steam-powered masonry ovens. Cascahuin utilizes a unique intermittent cooking method for eight hours per day, then stopping until the following day, and repeating over the course of four days. This allows for deep layers of flavor to be developed. The cooked agaves are then removed from the ovens, and their “agua miel” (honey waters) extracted. Seventy percent of the agaves are crushed utilizing a roller mill and then fermented in stainless steel tanks, while the other 30% are crushed using a tahona and fermented in open-air wooden tanks with the addition of “bagasse” (agave fibers).
“From the very beginning, our vision was to create a tequila that tells a complete story—one rooted in a single place, shaped by its land, and guided by generations of craftsmanship,” said Brandon Cummins, Master Blender and Director of Education for Altamar Brands. “This inaugural single estate expression is a true reflection of that philosophy, a snapshot of the character of the agave, soil, and people in every sip. Lágrimas ‘La Mesa del Charco’ is as distinctive as the land from which it comes.”
Tasting Notes for Lágrimas La Mesa del Charco:
Plata – layers of tangerine, plus hints of clove and anise, give way to a rich, velvety mouthfeel of white chocolate, dried cherries, and almond
Reposado – indulgent notes of orange creamsicle and toasted hazelnuts with a delicate hint of caramelized banana that finishes with a touch of citrus zest and brown butter
Lágrimas del Valle “La Mesa del Charco” Plata and Reposado tequilas are double distilled, blended, and bottled at 92 proof (46% ABV) – just below still strength. Each bottle notes the vintage date of harvest, name of the single ranch, as well as details pertaining to its elevation, location, and distinctive characteristics. Both expressions are available throughout the U.S. and online for the suggested retail price of $54.99 and $59.99, respectively.
Sources consulted (web research):
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Source: BevNET