Spirits Ysidro Sake Spritz Secures Second-Year Hollywood Bowl Placement
Ysidro, a Montecito-based sake spritz, is returning to the Hollywood Bowl for the second year, showing it's holding its own with a sophisticated audience.
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Breckenridge Debuts Breck Vodka Seltzer – 5% ABV, Four Flavors; Colorado Launch
Breckenridge Distillery, a top award-winning Colorado craft distillery, has launched Breck Vodka Seltzer, a new ready-to-drink line with four flavors at 5% ABV.
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USBG Partners with Virgin Voyages for USCC Finals in New Orleans, July 21
The US Bartenders’ Guild and Virgin Voyages have announced that Virgin Voyages will sponsor the first United States Cocktail Championship National Finals in New Orleans.
Vibes Beverages Launches Glow Getter, Precision‑Dosed Hops Tonic Without Alcohol
Vibes Beverages Sets a New Standard for Functional Tonics With Its Social Hops Line - relevant news for the beverage industry.
Rye Bourbon vs Bourbon — Quick Answers and the Difference
“Rye bourbon” is usually high-rye bourbon—still bourbon, spicier in the glass. Here are the differences in one screen, plus a few bottles to try.
Dirty Dill Crowdsourcing Expansion Aims to Hit 100% YoY Growth in 2025
Dirty Dill Pickle Vodka Is Scaling Fast — and Inviting Its Community Along for the Ride - relevant news for the beverage industry.
El Jefe Global Partners Beverage World for Nationwide Canadian Rollout
El Jefe Global, LLC has partnered with Beverage World Inc. to launch El Jefe Energy and La Jefa Energy in Canada, marking a major international expansion.
Filmland Spirits Launches Crimson Cask, 90‑Proof Bourbon for Kentucky Retailers
Filmland Spirits has launched The Crimson Cask, a Kentucky-exclusive bourbon whiskey available only in Kentucky.
Float House Introduces 12oz All‑Real Fruit THC Smoothie, No Added Sugars
Float House has launched a new summer THC smoothie made from real fruit, called Tropical Floatie, which is bubbly and has no added sugars or flavoring.
Grey Goose Debuts Berry Rouge, Teams With Zoe Saldaña, Chef Dominique Ansel & DJ Andre Power
Grey Goose has launched Berry Rouge, a new flavored vodka, with a summer campaign featuring Zoe Saldaña, Dominique Ansel, and DJ Andre Power.
Night Shift Debuts Vodka‑Based Hard Tea, Boston Tea Party, at 4.5% ABV
Night Shift has launched Boston Tea Party, a vodka-based RTD hard tea inspired by Boston's history and available in May 2026.
Penelope Bourbon Launches Architects of Golf Limited‑Edition Series
Penelope Bourbon has launched a new limited-edition collection called Architects of Golf, inspired by the brand's origin story on a golf course.
Spirits Brand Bel Nada Launches Swiss‑Made Alcohol‑Free Aperitifs in UK
Bel Nada, a Swiss-born alcohol-free aperitif brand, is launching in the UK with three signature botanical spirits designed for mindful drinking.